Yolande Leong

RSP Architects


Giving one of Singapore’s most

established architect firms a bolder,

more creative edge.


Completed at Brandcourage with

Equus Design Consultants.

— PROJECT NAME

RSP Architects

Brand Strategy &

Identity Refresh


— ROLE

Art Direction

Graphic Design


— YEAR

2018 – 2019

RSP is a leading global architectural, design and engineering practice. Based in countries, such as Singapore, Dubai, India, China and Malaysia, the group has a portfolio of more than 2,500 projects. 


The practice’s new tagline, “Design Re-imagined”, is put forth visually in the form of a logo refresh and a new visual language. Based on a Chinese proverb by Lau Tzu, the kaleidoscopic supergraphic works to suggest that all their work is about ‘bringing life to space’.


Brand Strategy: Colin Anderson

Art Direction: Chew Kok Hsiung, Yolande Leong

Graphic Design: Yolande Leong

Project Management: Sarah Fandi